Hello from me

I am a Contact Centre Consultant providing independent business counsel, consulting and writing services to technology suppliers and business users in the customer communication  and innovative technology spaces.

I’ve been involved in call centres for over 4 decades – before contact centres were called call centres and before call centres had a specific name. I’ve seen enough from both the technology supplier and business user perspective to have views on many topics and issues.

My passion is effective application of great technology with a particular focus on efficient client communication delivering exceptional customer service in the contact centre. I’ve seen and worked with exceptional technologists, but too frequently innovative products have failed to deliver – usually caused by a failure to clearly express and realise the benefit.

One day I’ll get these ideas in order and publish a book. In the meantime feel free to browse and if you think I can help you then get in touch.

Ideas and opinions

Generative Artificial Intelligence (AI) is a powerful contact centre tool … but tread carefully.

Generative AI benefits contact centres in several ways, including: Reducing costs: Automating tasks such as answering frequently asked questions (FAQs) or routing calls to the appropriate department and freeing agents to focus on more complex tasks. Improving efficiency: Providing agents with access to real-time information and suggesting solutions to common problems. Improving customer satisfaction: Delivering …

What next for video in the contact centre?

The announcement in July that Zoom intended to merge with Five9 sparked a lot of interest in the use of video in the contact centre. The subsequent announcement that the merger is off leads me to wonder whether another false dawn for the video contact centre might have passed.